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Nadia Salamat-Ali

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Marketing in Today’s Busy World.

While the brain of a business is the finance department, the heart of the business is the marketing department which pumps oxygen and the necessary nutrients to every other body part. Unlike the old times, marketing no more deals only in the communication of the product to the consumers. The activity is now found in every aspect of the business. One should not turn a blind eye to the importance of marketing as marketing fuels both the external and internal activities of the business today.

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